Mr. Shyam Sekar, Founder and CEO of Startup Xperts, had the honor of contributing as the Knowledge Partner for the SMB Connect Event Series under the D2C theme, hosted at the ITC Welcome Hotel, Chennai. The event brought together a vibrant community of entrepreneurs, founders and business owners to engage in meaningful discussions and share actionable insights.
During his keynote session on ‘Marketing Strategies for SMEs’, Mr. Shyam Sekar used an engaging analogy from the iconic Bruce Lee vs. Kareem Abdul Jabbar fight in Game of Death to illustrate how small players can achieve significant market impact through smart positioning and effective strategies. The session provided practical and actionable tips tailored to help SMEs scale their businesses effectively.
The event also featured other insightful sessions, including a thought-provoking talk on AI by Rajeev Banduni. It was truly inspiring to witness a packed room of participants eager to learn and grow their businesses, reflecting the success and impact of this well-organized initiative by SMB Connect.