Startup News


With an aim to support employability initiatives in the country and encourage youth to take up entrepreneurship, BYST (Bharatiya Yuva Shakti Trust), a not for profit organization dedicated to empower underprivileged youth, organized India‘s first International Mentoring Summit from the 4-6 April 2017. The event celebrated mentorship and discussed its impact on the various sectors will also mark BYST‘s glorious 25 years of foundation in the country. Based on the theme ‘Mentoring Grassroots Entrepreneurs in Smart Grams for Inclusive Growth’, the summit held in association with the Rashtrapati Bhavan. With the inaugural on the 5th of April 2017 at the Rashtrapati Bhavan, International Mentoring Summit comprised a day-long conference addressed and attended by reputed dignitaries and ministers, including Shri Venkaiah Naidu, Minister of Urban Development, Shri Suresh Prabhu, Minister for Railways, to name a few. The event also brought together other industry veterans, expert mentors from around 14 countries and BYST‘s entrepreneurs and mentors from different fields, to share their views towards one common goal of achieving sustainable employability. The Honorable President of India, Shri Pranab Mukherjee was chief guest at the occasion.

Speaking on the occasion Ms. Lakshmi V Venkatesan Founding and Managing Trustee Bharatiya Yuva Shakti Trust said, ‘As an organization, BYST has always aimed to intensify its operations across the country and empower the underprivileged youth through mentorship and guidance. It gives me immense pleasure that we have covered a long journey of 25 years where we have touched the lives of so many, and created fine examples of successful enterprises.’

Shyam Sekar S, Founder and Chief Mentor of Startup Xperts delivered a speech on the opening plenary and shared his experiences of being part of BYST and building our entrepreneurship ecosystem. During his speech, Shyam quoted that being a mentor just not helps only the mentee to build and grow their businesses, but the mentor also learns during this process, besides feeling the joy of giving itself. Shyam holds the honorary position as the Chairman of the Mentor Advisory Panel for the BYST’s Chennai cluster.

His mentee Ms Shanmugadevi, Founder of Swasti Support Services was awarded the Best Woman Entrepreneur by the Hon. President of India. She thanked and appreciated her mentor Mr Shyam Sekar who not only helped her build her brand and scale up her business, but also for providing emotional support during the tough times that they faced during Chennai floods. She also thanked BYST for the business loan and free mentoring support with which she was immensely benefited.

There were many sessions that included Gurukul Diaries, Promoting Smart Grampreneurs, how entrepreneurship can empower urban development, free-will discussion by name Guftgu, and the event concluded with a special plenary session with Hon. President of India.

Big Ideas to scale for Startups and SMEs – the talk

Startup Xperts was the outreach partner for ‘the talk’ initiative, as they organized ‘Big Ideas to Scale for Startups and SMEs’ at ‘The Feathers Hotel’, Chennai, on 25-Feb 2017.

Mr Shyam Sekar, Founder and CEO – Startup Xperts, was the moderator for one of the most interesting topic on ‘Funding your Growth Strategy’. He was joined by 3 panelists – Mr Sudhir Rao – Founder, IndusAge, Mr K A Srinivas – Partner and CFO, Ventureast, and Mr Vinit Srivastava – Angel investor and Entrepreneur. The session well received and gave excellent insights to numerous startup founders and aspiring entrepreneurs about funding strategies and ways to approach the same.

SEBA Awards Ceremony – Jury and Digital Marketing Partner

Startup Xperts was the Digital Marketing Partner for the first edition of Small Enterprise Business Awards, organized by Aspire Media, supported by NDTV Profit/Prime, KPMG and others. This initiative was launched to recognize startups and small businesses and recognize their performance.

Mr Shyam Sekar S, Founder and Chief Mentor @ Startup Xperts, was also one of their core Jury members in shortlisting, evaluating various startups and small businesses on numerous parameters.

At the event, he delivered a Keynote speech and was also felicitated by the SEBA team on stage. The event is scheduled to be aired/telecast in NDTV on 18-19 Mar 2017 for 30 mins on each day.

Speaker and Judge @ MOP Vaishnav College for Women, Feb-Mar 2017

Mr Shyam Sekar S, Founder and Chief Mentor, Startup Xperts, was a key speaker on the occasion of the MOP Vaishnav College’s Silver Jubilee Edition of ICCCMIT 2017. This was their third International Conference on Communication, Computing, and Information Technology and held on 3-4 Feb 2017. He also was the judge for their social program initiative for a rural Digital India on their pitch day.

Also, as part of their Entrepreneurship Awareness Program, Mr Shyam also gave a session on ‘Building successful Startup Enterprises’ on 1-Mar 2017. This program was arranged as part of their Silver Jubilee celebrations organized by Ministry of Entrepreneurship Student Cabinet.

Venture Pitch startup event at Rajalakshmi Institutions

Rajalakshmi Institutions had organized a startup event by name Venture-Pitch. This event drew students who aspire to become entrepreneurs, from across many colleges in Chennai. Shyam Sekar S, Founder and Chief Mentor at Startup Xperts was invited to be their Chief Guest and Judge for this event. This was held at Rajalakshmi Engineering College, Tandalam, Chennai, on the 4-Jan 2017.

The event witnessed idea formulation, poster competition, and finally pitch to Chief Guests, Jury, to qualify for prizes. There were many teams that had participated; finally about a dozen teams pitched in the final round and 3 of them won the prizes based on their innovation component, feasibility of their solution, articulation of their pitch and technology as an enabler.

Jury for Cimathon Pitch Fest, by DHI Labs Germany

DHI Labs team from Germany and also the German Government’s representative involved in Climate change and technologies, had organized Climathon, a pitch event aimed at clean energy solutions. This event was held on Friday, 28 - Oct 2016 at Anna University, Guindy and Dr Ravi Kumar of CED, College of Engineering, Guindy, Chennai, had provided support in putting together this event.

Mr Shyam Sekar S, Founder and Chief Mentor – Startup Xperts, was a Jury member to evaluate the shortlisted pitches from the students. Along with Mr Shyam, the other Jury members were Mr Balram Nair, Vice President of Chennai Angels, and Jaydeep Halbe, CEO of Halbe Innovations. Winners were awarded and recognized for their solutions. They may get opportunities to take their project forward based on interest levels at the German office of the representative.

Jury for Dr Kalam Young Achiever Award

Founder and Chief Mentor of Startup Xperts, Shyam Sekar S, was empanelled as a Jury for Dr Kalam Young Achiever Award, held at Anna University, Chennai, in Oct. This was organized by World Youth Federation team.

The event had brought in hundreds of applicants pitching their idea, product, service. The shortlisted ideas were about 60 in all and the award ceremony was held on 15-Oct, on Dr Abdul Kalam’s birthday. Mr Ma Foi Pandiarajan, Minister for School Education, Sports and Youth Welfare graced the occasion. Mr Shyam, and other Jury members also distributed the award trophy and certificates for the shortlisted winners.

Startup Xperts is the Digital Marketing Partner for Small Enterprise Business Awards 2016 (SEBA2016)

Startup Xperts has been signed up to be the Digital Marketing Partner for the upcoming Small Enterprise Business Awards 2016 (SEBA 2016) being held in Bangalore. SEBA 2016 recognizes and awards SMEs and Startups who have made an outstanding business achievement in their respective industry. This Small Enterprise Business Awards is organized by Aspire Media Pvt Ltd. The Small Enterprise India Business Awards program was conceived to recognize the most outstanding small businesses across the cities, towns and villages in India. There are 6 Startup Awards and 42 SME Awards, totaling to 48 awards. The award ceremony has been planned to be telecasted live by NDTV on 10-Dec 2016.

SEBA2016 has prominent partners that includes KPMG, NDTV, India Mart, amongst others.

Shyam Sekar S, Founder and Chief Mentor of Startup Xperts has also been invited to act as the Jury member to shortlist the nominees and select award winners.

Startup Xperts at the Open Networking Session @ IIT-M Research Park

Startups Talk, Faad and A.R.M.S came together to organize a startup event at the IIT-Madras Research Park. They had previously organized similar events in Delhi/NCR. This was aimed at budding entrepreneurs to have a better understanding into the startup world and also to network.
This was called as the ‘Open Networking Session’, organized on the 17th July 2016. The organizers had invited 3 speakers – Mr Shyam Sekar, Founder and Chief Mentor @ Startup Xperts, Mr Navnit Krishna, an entrepreneur and an angel investor, and Mr Vijay Krishna, CEO of Samyutam, a robotics and big data software company.
The session’s aim was to have the speakers share their experiences, and ideas, of their own startup, entrepreneur journey, share some success tips, that can be useful for the emerging entrepreneurs to build a successful startup.
The event was attended by a large number of entrepreneurs and aspiring entrepreneurs. Post the event Shyam mentioned, “Nice to see so many budding and aspiring entrepreneurs coming on a Sunday evening at this IIT-Madras Research Park. The entrepreneurial ecosystem needs such events and activities to promote entrepreneurship amongst the community. This in turn can certainly help build a good ecosystem”.

Mentor and Judge @ IIT-Madras Startup Expo and Startup Bootcamp

IIT Madras’ Entrepreneurship Cell organized an E-Summit from April 1 to April 3. The highlight of this summit being the Startup Expo, for which they have invited startups with unique products to display them and pitch to the judges.
E-Cell of IIT-Madras invited Mr Shyam Sekar S, Founder and Chief Mentor @ Startup Xperts Business Consulting, to be the part of the mentoring team as well as on the judge panel. Shyam quoted, “There were 12 ideas that was pitched to us, and some of them very innovative. These sort of initiatives are needed to boost the entrepreneurship mindset amongst the student community. Very glad that IIT-Madras’ E-Cell have taken up this initiative; more so, it nice to see that this being their first Startup Expo this was well organized. Look forward to being a part of this in future as well”.
Mr Shyam also addressed the entrepreneurs and students on the third day, and delivered a session by sharing critical pointers that can help them build a successful startup.

Startup Xperts @ SRM University

SRM School of Management headed by Dr.Jayashree Suresh organized the second edition of Commencia 2016 at their SRM University campus premises in Chennai between the 4th and 7th of April 2016.
Commencia 2016 is an entrepreneurship carnival that provides a platform for talented entrepreneurs to showcase their products and business acumen. They seek to accelerate their entry into the corporate world.
Commencia 2016 hosts many events that aim at challenging and promoting the business spirit within its participants. Their flagship event is called the Startup Expo. Participants can bring their idea, prototype or product and win an opportunity for visibility or funding from one of our angel investors. The Startup Expo was held on 6th April 2016.
Startup Xperts was invited to be their mentor and also act as a judge for their Startup Expo. Speaking on the occasion, Shyam said, “A good initiative by the SRM students team. Was able to pick 2 good ideas to the final stage, and interesting to see the entrepreneurial spirit amongst the student community. Happy to have been a part of it”.

Startup Xperts invited as mentor and speaker, at IIT-M Startup Expo

Indian Institute of Technology, Madras (IIT-M) organized ‘Startup Expo’, the first big event managed by their E-cell (Entrepreneurship cell) during 2-3 April 2016 at their campus. Startups showcased their products and ideas, and demonstrated in their booths/stalls. Shyam Sekar, Founder and Chief Mentor was invited to take part on two separate events of this Startup expo initiative. First is to be a ‘mentor and judge’ for their Startup ‘Pitch fest’, and then to be a key ‘speaker’ for their boot camp day. Shyam presented on the topic ‘what it takes to build a successful startup in today’s ecosystem?’ to numerous startup enthusiasts, aspiring entrepreneurs, and startups. In total there were 12 products/solutions presented by IIT students and external startup teams.

Success of startups linked to congenial ecosystem

26 Feb 2016: Though startups have a bright future, the high failure rate is attributed to absence of a congenial ecosystem, says noted consultant on startups S. Shyam Sekar.
A product of Harvard Business School with rich experience in marketing in LG and other companies, Mr. Sekar, now chief mentor and strategist at Chennai-based Startup Xpert and advisor and mentor at Delhi-based SMB Connect, told The Hindu on Wednesday that over 90 per cent of startups in India fail to make any profit and fade into oblivion due to lack of proper guidance.More

SMEs are crucial for economy: APCCIF

24 Feb 2016: Andhra Pradesh Chambers of commerce and Industry Federation (APCCIF) vice-president G.Sambasiva Rao observed that small and medium enterprises (SMEs) were at the forefront of innovation, job creation and the overall economy.
They were striving hard to improve business efficiency, but were getting bogged down by the challenges of doing business in the information age and were often spending their resources, fire fighting.More

'Digital Marketing' New Age Mantra for SMEs

25 Feb 2016, VISAKHAPATNAM: Small and medium enterprises (SMEs) should focus on creating their brand identity and uniqueness that can differentiate them from others to showcase in the market, said Shyam Sekar S, founder and chief mentor at Startup Xperts which is advocating digital marketing. He emphasised the need for the Startups and SMEs to pursue ‘digital marketing’ and position themselves as thought leaders in their space.
Addressing the third edition of ‘Start Manage Expand: A Knowledge-led Small Medium Business’ conference organised by Andhra Pradesh Chamber of Commerce and Industry Federation (APCCF) here Wednesday, Shyam Sekar felt that SMEs and Startups could leverage through smart marketing strategies by which they can position themselves better than competition. Effective and smart branding can help win clients, increase revenue and profitability.More

Focus on branding, startups told

24 Feb 2016: Mentor and advisor to SMB Connect S. Shyam Sekar on Wednesday underlined the importance of branding and marketing as the key driver for the success of startups and SMEs.
At an interactive session conducted by the Andhra Chambers of Commerce and Industry Federation (ACCIF), he said there was no age limit to launch a startup and three-fourth of GDP was driven by SMEs.More

Startup Xperts organizes SMB Connect conferences in Bangalore, Cochin, Coimbatore, Madurai, Chennai, Vijayawada, and Visakhapatnam

Feb 2016: Startup Xperts was requested to coordinate, anchor, specific events in South India. Shyam Sekar S, Founder and Chief Mentor at Startup Xperts Business Consulting Pvt. Ltd. has been acting as a mentor and advisor for Delhi based SMB Connect initiative from Redefine Marcom. Shyam quoted, “This is their third edition of Start Manage Expand series and they had planned to conduct events in about 30 cities; in line with that Startup Xperts were part of their South India events/conferences. I had an opportunity to identify, shortlist numerous speakers across many cities including Bangalore, Cochin, Coimbatore, Madurai, Chennai, Vijayawada, and Visakhapatnam in that order. We did try out panel sessions in addition to speaker sessions, in a few cities and that was received well by the entrepreneurs”.More

Startup India Standup India session by Startup Xperts

28 Jan 2016: Bharatiya Yuva Shakti Trust, BYST – CII, organized South Chapter meeting on 28-Jan 2016 at the CII, Guindy office. This is a meeting of Chennai mentors with entrepreneurs also present for the meeting.
BYST had requested Shyam Sekar S, Founder and Chief Mentor of Startup Xperts Business Consulting Pvt. Ltd. to present a session on the trending topic ‘Startup India – Standup India’. Shyam addressed the event and provided interesting inputs and insights about the Startup India Standup India program. More

Keynote session at the India Electronics Week, Bangalore

14 Jan 2016: Electronics for You (EFY) group organized their first major event at Bangalore, ‘India Electronics Week’ the expo cum conference. The event was held in Bangalore from 11-Jan to 13-Jan. Shyam Sekar S, Founder, Chief mentor of Startup Xperts was invited to deliver a key note address on their opening session ‘Get Funded’. This session was attended by many entrepreneurs and also investors. The speech was well received both by (aspiring) entrepreneurs, and also the investor community as a whole. Shyam said, “this probably is one of the biggest electronics event here, and interestingly had IOT (Internet of things) theme on day-2. With so many thousands of visitors coming in every day at the BIEC venue for this event, this provides a bigger platform for companies to launch products and also for entrepreneurs to get the relevant exposure too.”

Startup Xperts at the SMB Connect, Bangalore

19 Feb 2016: SMB Connect with its mission to cover 30 cities held their conference at Taj Vivanta, Bangalore, on 19-Feb. This provides a platform to connect small business owners, mentors, experts, all in one place. Like earlier events, Shyam Sekar, Founder and Chief mentor at Startup Xperts was requested to act as a moderator for a panel discussion. Shyam, moderated the event, and had panelists including Narayan, CEO Wandertrails, a travel startup; Lakshman, CEO Margosa Health, a silicon valley entrepreneur; and Mithun, VP iD Fresh.
Shyam shared, “I wanted to give the crowd some insights on marketing, especially digital marketing, since this is something the small business owners, startups, cannot afford to miss or ignore. The questions that usually comes from the crowd were shared with the panelists, and each of them approached from various perspectives and shared their valuable experiences with audience.” The panel discussion was lively and had a lot of insights for the entrepreneurs, which can be leveraged in their businesses.

How Startup Xperts helps startups to excel in business

23 Dec 2015: Every startup begins their journey with an ambition of hi-growth but all startups cannot penetrate into target markets and they face issues like flat sales, negative or slow growth, dipping revenue, unable to differentiate and win customers, etc. Those hi-growth aspirant entrepreneurs may have limited resources but still they wish to build a successful enterprise in a short period of time. Startup Xperts works on all these areas ensuring that all the units are aligned and work together, to ensure profitable growth. Even hiring a full-time CMO could be unaffordable for most startups; soStartup Xperts act as virtual CMO, CxO for other startups, and will be responsible for expanding their business opportunities and revenue potential. “ Having the right strategy, driven by right people, and executing at the right time, with all units like strategy, marketing, sales, and operations in great alignment, only can create bigger, positive impact.” feels Startup Xperts , an expert in building businesses.More

Startup Xperts delivers keynote session at NASSCOM product forum, Calicut

05 Dec 2015: NASSCOM Product Forum invited Startup Xperts to deliver a single speaker session at Calicut on 30-Nov 2015. This is part of NASSCOM’s initiative to address various emerging and small, medium enterprises and bring them under their Product Forum platform across India. Their Kerala chapter had been keen to get a session delivered at Calicut. More

Startup Xperts invited at IIM, Kozhikode

30 Nov 2015: Mr Shyam Sekar, Founder and Chief Mentor at Startup Xperts Business Consulting Pvt. Ltd., met with the Professors, Dean, and students of E-cell (Entrepreneurship Cell) at the Indian Institute of Management, Kozhikode. The meet happened on the 30-Nov at IIM, Kozhikode premises. As part of Startup Xperts’ mission to build startups, entrepreneurship ecosystem in India, various points were discussed to see how IIM can support young, dynamic, aspiring student entrepreneurs, to follow their passion of building their ideas and startups.

Leadership session for CII BYST regional heads

12 June 2015: CII-BYST organized a training on ‘Leadership’ for their cluster heads and above, on 12-June 2015. This training was organized through an online mode and participants from various locations could participate through internet. CII-BYST had requested Shyam Sekar S, Chief mentor and Founder at Startup Xperts Business Consulting Pvt. Ltd. to provide this leadership training for their senior executives and managers.More

Social entrepreneurship for women

22 May 2015: Social entrepreneurship for women is one of the hot areas that is gaining rapid pace in India. Irrespective of whether the women are from the city or suburbs or rural areas, there has been many institutions and organizations that are working towards this great social cause.More

Speaker at Small Enterprise GRIND at Bangalore

14 May 2015: Small Enterprise, which is a business magazine for the entrepreneurs of India, conducted their first event, a get-together of various startups and SMEs in Bangalore. This event was held at Hotel Hyatt, MG Road, Bangalore, on 14-May 2015. The theme of the event was ‘meet, discuss, inspire’. This was organized by Aspire Media, to act as a platform to bring many entrepreneurs, and experts as speakers in their chosen fields to share knowledge and help them succeed in their businesses. More

NASSCOM product forum in Madurai, as speaker

24 Feb 2015: NASSCOM conducted their 72nd product forum event at Madurai, on 24-Feb 2015, at Fortune Pandiyan Hotel. These session are focused on startups, small and medium businesses in and around Madurai city. The event had the welcome address and introduction of the speaker by Mr. Ashwin Desai, President SIDA, and MD of A & T Video Networks Pvt. Ltd.More

An ecosystem needed to nurture SMEs

4 March 2014: Mentoring has become a way of life for S. Shyam Sekar, who nurtures an ambition of supporting 100 start-up companies in five years. He has already logged nine, ever since he formed Startup Xperts, a business and growth consulting firm that supports start-ups and small and medium enterprises in India and abroad. On a brief visit to his hometown, Shyam shared what made him think globally and act locally. More

Global Entrepreneurship Summit 2014

24 Aug 2014: The most awaited ‘Global Entrepreneurship Summit 2014’ is here. For the first time it’s happening in India that aims to bring about 200,000 visitors, CxOs from 80 countries, over 300 brands across various sectors. This event will witness many high profile speakers, breakout sessions, super sessions, and presenting phenomenal networking opportunities. More


21 July 2014: Chennai witnessed the first Digital Marketing Conclave organized by Think Media Inc. and VIT University, on 21-July 2014 @ Hotel Trident. The theme was based on ‘Digital Marketing in the Emerging Markets’ and the conference was well attended. The event covered various topics of interest like Social media, Inbound marketing, Outbound marketing, how marketing is exploiting the digital growth to its advantage, and many more. This program brought together more than 200 delegates comprising of MD’s, CEO’S, Senior Marketers, Head of Agencies, Digital Mentors, Publishers, Industry Bodies, Associations, Technology and Solution Providers.More

Startup weekend chennai event

20 July 2014: Startup Xperts acted as one of the Mentors at the Startup Weekend event, organized for the first time in Chennai, at the PayPal office. Startup Weekend is a global grassroots movement of active and empowered entrepreneurs who are learning the basics of founding startups and launching successful ventures. It is the largest community of passionate entrepreneurs with over 1800 past events in 120 countries around the world in 2014. The non-profit organization is headquartered in Seattle, Washington but Startup Weekend organizers and facilitators can be found in over 200 cities around the world. Startup Weekend Chennai event was managed by Bethun, and organized by Anurag, Abhishek, Jigar and Deepan.More

Startup Xperts' Chief Mentor address entrepreneurs in Startup Connection event, at Bangalore

7 May 2014: Start-Up Connection acts a platform for startup owners, budding and aspiring entrepreneurs to network and learn from mentors, business owners and other entrepreneurs.
Shyam Sekar S, Chief Mentor of Startup Xperts addressed this entrepreneur conference with his inspiring presentation that had about 150 people attending the event. This was held at Hotel Royal Orchid, on 7-May, at Bangalore. Startup Xperts helps Startups and entrepreneurs in making their dream become a reality, drives their business and accelerating their revenue growth steeper.

Startup Xperts featured as Emerging Company of the Year!

7 May 2014: Startup Xperts was featured as the ‘Emerging Company of the Year’ in Silicon India’s Entrepreneur Year Book 2014. SiliconIndia launched the Entrepreneur Year book in 2010, with a view to provide a platform to showcase the innovative applications and success stories of entrepreneurs in India. SiliconIndia Entrepreneur Year Book 2014 is a stride towards recognizing the successful companies, both established and emerging, in the Indian and US market More

Startup Xperts participates in TiECON @ Chennai

12 Nov 2013: Startup Xperts participated in the TiE conference held at Leela Palace at Chennai on 12th Nov, 2013. The conference was well attended by over 1000 entrepreneurs from across India. Shyam Sekar S, Chief Mentor of Startup Xperts attended this event. He had met with many interesting personalities during this conference and many entrepreneurs have shown remarkable interest at Startup Xperts’ initiative, in helping companies to grow and succeed. More